Lessons Learned

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Five years ago, when I first started out on my publishing journey, I naively thought that I could use my existing social media for my new business. It wasn’t hard to separate business from personal at first, but everything changed when I signed with my publisher. Suddenly authors were friend-requesting me on Facebook, even though I’d resolved to keep my personal profile separate from my business page. I felt bad denying requests, though, and soon my feed became a mix of everything ever.

A friend suggested I make a separate account strictly for business. She’d done so and, even though it was one more account to manage, it’d helped her separate the two. I still stubbornly insisted that I only wanted one. Over the years, readers began friend-requesting me from my reader group. It was fun being friends with both readers and colleagues as well as my IRL family and friends, but it also got tricky.

For example, if I wanted to go on Facebook just for fun, there was no avoiding work-related things. If a friend tagged me in an off-color meme, I had to do damage control.

Keeping the two separate was getting more and more difficult. I kept tossing the idea around, but hesitated because creating a second account and moving people, pages, and groups around would be a gargantuan task. It wasn’t as if I had spare hours to just sit around cleaning up my social media act.

This weekend I decided it was time, though. Today I sat down and created a separate Facebook; soon I’ll be doing the same for Twitter. If you’re an author, reader, or someone else in the book biz and you get a friend request from this account, it’s really me. I’m friend-requesting here and there, though, so it doesn’t get too tedious or hard on my wrists. Feel free to add me if I haven’t already made it to you!

There’s an old saying that you can’t mix business with pleasure, and even though I love what I do, it’s still true. I’m really looking forward to being able to sign into Twitter, for example, and just see book stuff.

Speaking of book stuff, today I hit 28K for Any Other Love. I’m thinking about release dates now, and I’ll be able to share more info soon! 💜

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Elizabeth Barone

Elizabeth Barone is an American novelist who writes contemporary romance and suspense starring strong belles who chose a different path. Her debut novel Sade on the Wall was a quarterfinalist in the 2012 Amazon Breakthrough Novel Award contest. She is the author of the South of Forever series and several other books.

When not writing, Elizabeth is very busy getting her latest fix of Yankee Candle, spicy Doritos chips, or whatever TV show she’s currently binging.
Elizabeth lives in northwestern Connecticut with her husband, a feisty little cat, and too many books.

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